2023 Conference Archive
Investigating the Effectiveness of a Virtual Marketing Simulation Game on Improving Learning in Introductory Marketing Courses
Copyright
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Location
Concurrent Session 6 (Percival)
Publication Type and Release Option
Image (Open Access)
Recommended Citation
Wang, Zhan and Goenner, Emily, "Investigating the Effectiveness of a Virtual Marketing Simulation Game on Improving Learning in Introductory Marketing Courses" (2023). SoTL Commons Conference. 62.
https://digitalcommons.georgiasouthern.edu/sotlcommons/SoTL/2023/62
Investigating the Effectiveness of a Virtual Marketing Simulation Game on Improving Learning in Introductory Marketing Courses
Concurrent Session 6 (Percival)
