Encouraging Charitable Behaviors: The Impact of Charitable Motivations and Materialism
Document Type
Conference Proceeding
Publication Date
2016
Publication Title
2016 Winter AMA Marketing Educators’ Conference (Proc)
Recommended Citation
Eastman, Jacqueline K., Dora E. Bock, Kevin L. Eastman.
2016.
"Encouraging Charitable Behaviors: The Impact of Charitable Motivations and Materialism."
2016 Winter AMA Marketing Educators’ Conference (Proc).
source: http://www.proceedings.com/30523.html
https://digitalcommons.georgiasouthern.edu/marketing-facpubs/46
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