Developing Customer Loyalty in The Promotional Products Industry: An Examination of Supplier and Distributors

Authors

• Kathleen H. Gruben, Georgia Southern UniversityFollow

Contributors

Georgia Southern University faculty member, Kathleen H. Gruben authored, "Developing Customer Loyalty in The Promotional Products Industry: An Examination of Supplier and Distributors."

Files

Publication Date

2002

Copyright

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Publisher

PPAI