Abstract
Comments from the Editors:
We welcome you to the current issue of the Journal of Applied Marketing Theory. The objective of Journal of Applied Marketing Theory (JAMT) is to provide a reputable platform for publishing academic research that advances marketing knowledge and offer insights for marketing managers. In the current issue we are pleased to present five manuscripts that offer unique insights into a number of diverse topics. Each article received praise from our review team and we are happy to have the opportunity to present them to you in this edition of JAMT.
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.
DOI
10.20429/jamt.2022.090101
Publication Date
9-2022
Recommended Citation
Girard, Tulay, and Anitsal, Meral (2022). Comments from the editors. Journal of Applied Marketing Theory, 9(1), i. ISSN: 2151-3236.