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Home > Journals > Active Journals > Journal of Applied Marketing Theory > Vol. 3 > No. 2 (2012)

 

Volume 3, Number 2 (2012)

Articles

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An Enhanced Model for Managing Change in Organizations
Thomas A. Pollack, John M. Lanasa, and Dorene Ciletti

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Exploring the Factors Affecting the Perceived Program Quality of International Sports Education Programs: The Case of a Chinese Sports University
Luke Lunhua Mao and James Zhang

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Moral Foundation Theory and Marketing
Steve LeMay, James Coleman, and Dave McMahon

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Consumer Response to Outsourced 1-800 calls: It’s the Solution Not the Country
richard feinberg, Wenti Xu, and Leigh Hokama

 
 
 
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ISSN: 2151-3236

 
 
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