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Home > Journals & Proceedings > Inactive Journals & Proceedings > SBR > Vol. 4 > Iss. 1 (1978)

 

Volume 4, Issue 1 (1978)

The Southern Business Review was published by the Georgia Southern University College of Business from 1975-2013. The journal issues are available in electronic format through Digital Commons@Georgia Southern. The issues are also available in print format from the University Libraries, Zach S. Henderson Library collection.

Articles

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Southern Business Review Issue Cover

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Southern Business Review Title Page

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Analyzing Multinational Company Financial Statements: Role of the New Accounts Translation Standard
Raj Aggarwal

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Forecasting in the Small Business
Jospeh A. Giacalone

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On Viewing the Classroom as a Work Setting: Practicing What is Taught
Charles R. Holloman

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An Experiment in the Effects of Comparative Advertising on Brand Awareness, Comprehension and Preference
Terrell G. Williams

 
 
 
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ISSN: 0884-1373

 
 
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