Marketing: Faculty Presentations (2005-2021)
Developing a Measure of Inconspicuous Luxury Motivation
Document Type
Presentation
Presentation Date
4-2021
Copyright
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Abstract or Description
Paper presentation accepted for The Fourth Annual Monaco Symposium on Luxury.
Canceled due to COVID-19 pandemic.
Sponsorship/Conference/Institution
The Fourth Annual Monaco Symposium on Luxury
Recommended Citation
Eastman, Jacqueline K., Rajesh Iyer.
2021.
"Developing a Measure of Inconspicuous Luxury Motivation."
Marketing: Faculty Presentations (2005-2021).
Presentation 72.
https://digitalcommons.georgiasouthern.edu/marketing-facpres/72