Retailer Collage: What is Your Relationship to Your Favorite Retailer?

Presenters/Authors

Janna M. Parker, James Madison UniversityFollow
Hyunju Shin, Georgia Southern UniversityFollow

Document Type

Presentation

Presentation Date

11-1-2016

Abstract or Description

This presentation was given during the Society for Marketing Advances Teaching Moments.

Sponsorship/Conference/Institution

Society for Marketing Advances Teaching Moments (SMA)

Location

Atlanta, GA

Recommended Citation

Parker, Janna M., Hyunju Shin. 2016. "Retailer Collage: What is Your Relationship to Your Favorite Retailer?." Department of Marketing Faculty Presentations. Presentation 40.
https://digitalcommons.georgiasouthern.edu/marketing-facpres/40