Title

Improving Business Writing through Critical Reading

Abstract

This session examines how a business school at a large public university has attempted to improve its required undergraduate business communication course by introducing additional readings beyond the traditional texts and requiring students to present critical analyses of those readings both orally and in writing.

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Apr 17th, 9:45 AM Apr 17th, 10:45 AM

Improving Business Writing through Critical Reading

Room 129

This session examines how a business school at a large public university has attempted to improve its required undergraduate business communication course by introducing additional readings beyond the traditional texts and requiring students to present critical analyses of those readings both orally and in writing.