Document Type
Article
Publication Date
12-1-2010
Recommended Citation
http://coba.georgiasouthern.edu/pdf%20files/2010_12_01_McCartney_Strategic_Management.pdf
COinS
Comments
Author's biography: Bill McCartney is the W.E. Carter Distinguished Chair of Business Leadership and a professor of management at Georgia Southern University. He can be reached at bmccart@georgiasouthern.edu.