Faculty Research in Georgia Southern Commons
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How Novelty and Narratives Drive the Stock Market: Black Swans, Animal Spirits and Scapegoats
Nicholas Mangee, Georgia Southern University
2021
Georgia Southern faculty member Nicholas Mangee authored How Novelty and Narratives Drive the Stock Market: Black Swans, Animal Spirits and Scapegoats.
'Animal spirits' is a term that describes the instincts and emotions driving human behaviour in economic settings. In recent years, this concept has been discussed in relation to the emerging field of narrative economics. When unscheduled events hit the stock market, from corporate scandals and technological breakthroughs to recessions and pandemics, relationships driving returns change in unforeseeable ways. To deal with uncertainty, investors engage in narratives which simplify the complexity of real-time, non-routine change. This book assesses the novelty-narrative ... Read more