The Investment Management of Promotion Expenditures
Document Type
Article
Publication Date
1999
Publication Title
Research in Finance
Abstract
This article was published in Research in Finance.
Recommended Citation
Levernier, William, Morgan P. Miles, John B. White.
1999.
"The Investment Management of Promotion Expenditures."
Research in Finance, 17: 191-199.
https://digitalcommons.georgiasouthern.edu/economics-facpubs/164
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