Document Type
Conference Proceeding
Publication Date
Spring 3-6-2023
Abstract
See the uploaded file for an extended abstract.
Recommended Citation
Clarke, T., Pratt, J. A., and Collins, C. N. (2023). The emergence of “Createch” as a required or desired skill for digital marketing internships. Association of Marketing Theory and Practice Proceedings 2023. 26. https://digitalcommons.georgiasouthern.edu/amtp-proceedings_2023/26