"Let Us Represent You!": Perceived Effectiveness of Advertising by Practicing Attorneys in South Carolina
Document Type
Conference Proceeding
Conference Track
Public Policy and Public Marketing
Publication Date
2012
Abstract
Advertising by attorneys in South Carolina is permitted with restrictions. Currently, there is little data nationally and none locally concerning the attitudes, perceptions, and beliefs of attorneys with respect to advertising and its effectiveness in growing a law practice. This study was designed to address eight issues surrounding advertising legal services in South Carolina. The survey is IRB approved and currently in the field. Results, conclusions, and implications will be available by the end of 2011.
Copyright Statement / License for Reuse
Digital Commons@Georgia Southern License
Recommended Citation
Latta, Michael; Lowenstein, Henry; and Grabert-Lowenstein, Carla Faye, ""Let Us Represent You!": Perceived Effectiveness of Advertising by Practicing Attorneys in South Carolina" (2012). Association of Marketing Theory and Practice Proceedings 2012. 76.
https://digitalcommons.georgiasouthern.edu/amtp-proceedings_2012/76
