AMTP Proceedings 2012
A Phenomenological Investigation of Fine Dining Experience
Document Type
Conference Proceeding
Conference Track
Service Marketing/ Non-Profit Marketing/ Ethics
Publication Date
2012
Copyright
This work is archived and distributed under the repository's Standard Copyright and Reuse License (opens in new tab). End users may copy, store, and distribute this work without restriction. For all other uses, permission must be obtained from the copyright owners or their authorized agents.
Abstract
This is an empirical investigation of dining experience. The focus is on consumption emotions. The research approach uses a phenomenological approach to gather information using in-depth interviews. A computer program called QDA miner is used to analyze the interviews. The findings are presented that might otherwise have not been possible using a quantitative approach.
DOI
10.20429/amtp.2012.53
Copyright Statement / License for Reuse
Digital Commons@Georgia Southern License
Recommended Citation
Arora, Raj, "A Phenomenological Investigation of Fine Dining Experience" (2012). AMTP Proceedings 2012. 53.
https://digitalcommons.georgiasouthern.edu/amtp-proceedings_2012/53