Document Type
Article
Publication Date
1-27-2010
Recommended Citation
http://coba.georgiasouthern.edu/pdf%20files/2010_01_27_Eastman_Consumer_Expectations.pdf
COinS
Comments
Author's biography: Jacqueline K. Eastman is an associate professor of marketing at Georgia Southern University. She may be reached at jeastman@georgiasouthern.edu.