The Emerging Role of the "Sales Technologist"

Authors

• David J. Good, Grand Valley State UniversityFollow
• Roberta J. Schultz, Western Michigan University

Abstract

David J. Good, Ph.D., is professor of marketing, Grand Valley State University, Grand Rapids; MI 49504.

Roberta J. Schultz, Ph.D., is associate professor of marketing, Western Michigan University, Grand Rapids, MI 49503.

First Page

11

Last Page

19

Copyright

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Recommended Citation

Good, David J. and Schultz, Roberta J. (2005) "The Emerging Role of the "Sales Technologist"," Southern Business Review (Archived): Vol. 30: Iss. 2, Article 4.
Available at: https://digitalcommons.georgiasouthern.edu/sbr/vol30/iss2/4

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