Abstract
Dr. Field is Professor and Chairman. Department of Marketing at the University of Windsor, Windsor, Ontario, Canada.
Copyright
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Recommended Citation
Field, George A.
(1975)
"Dysfunctional Role Conception: The Weakest Link In Selling,"
Southern Business Review: Vol. 1:
Iss.
1, Article 3.
Available at:
https://digitalcommons.georgiasouthern.edu/sbr/vol1/iss1/3