Presentation Title

Zika Virus-related Photo Sharing on Pinterest and Instagram

Location

Nessmith-Lane Atrium

Session Format

Poster Presentation

Research Area Topic:

Public Health & Well Being - Health Informatics

Abstract

The 2015-16 Zika virus epidemic in Latin America and the Caribbean has drawn international attention. Awareness about Zika virus has been increasing through media outlets, especially social media. Social media allows for effectual, mass communication among the population, and can be used to an organizations advantage in respect to disease awareness and intervention. We aim to capture a snapshot of Pinterest and Instagram users photos pertaining to zika virus. This study compares image posts and pins on Instagram and Pinterest, respectively, related to Zika Virus. As a pilot study, this will serve as future comparison in attempts to aid organizations in figuring out the best way to provide intervention and knowledge related to public health to social media users.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.

Presentation Type and Release Option

Presentation (Open Access)

Start Date

4-16-2016 10:45 AM

End Date

4-16-2016 12:00 PM

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Apr 16th, 10:45 AM Apr 16th, 12:00 PM

Zika Virus-related Photo Sharing on Pinterest and Instagram

Nessmith-Lane Atrium

The 2015-16 Zika virus epidemic in Latin America and the Caribbean has drawn international attention. Awareness about Zika virus has been increasing through media outlets, especially social media. Social media allows for effectual, mass communication among the population, and can be used to an organizations advantage in respect to disease awareness and intervention. We aim to capture a snapshot of Pinterest and Instagram users photos pertaining to zika virus. This study compares image posts and pins on Instagram and Pinterest, respectively, related to Zika Virus. As a pilot study, this will serve as future comparison in attempts to aid organizations in figuring out the best way to provide intervention and knowledge related to public health to social media users.