Document Type

Article

Publication Date

9-22-2010

Comments

Excerpt: "How many salespeople do you know who have people line up to buy their product and cheer for each other as they shell out their money?" Author's biography: C. David Shepherd is a professor of marketing and director of the Center for Sales Excellence at Georgia Southern University. He can be contacted at 912-478-1961 or dshepherd@georgiasouthern.edu.

Download

Share

COinS