Title

Teaching about Sexual Harassment Issues: A Sales Management Approach

Document Type

Article

Publication Date

1994

Publication Title

Marketing Education Review

DOI

10.1080/10528008.1994.11488468

Abstract

The major objective of a college is to prepare students for their future careers. One topic that is rarely addressed in the college classroom is sexual harassment, although students, particularly those in sales, may experience or be accused of sexual harassment in the corporate world. The authors provide guidance for the marketing instructor to introduce the topic of sexual harassment in the sales management classroom. They provide a variety of resources that enable the marketing instructor to discuss sexual harassment.

Share

COinS