Economic Expectations For the Holiday Season: A Comparison of Retailer Versus Consumer Perceptions

Authors

Jacob ForehandFollow
Jacqueline K. Eastman, Georgia Southern UniversityFollow
Benjamin P. McKay, Georgia Southern UniversityFollow

Document Type

Conference Proceeding

Publication Date

2009

Publication Title

2009 Southeastern InfORMS Conference Proceedings

Abstract

Published in 2009 Southeastern InfORMS Conference Proceedings

Link to Conference Directory:http://www.conferencemgt.com/presseinforms/SEINFORMS%202009%20-%20Proceedings/Start.HTM

Recommended Citation

Forehand, Jacob, Jacqueline K. Eastman, Benjamin P. McKay. 2009. "Economic Expectations For the Holiday Season: A Comparison of Retailer Versus Consumer Perceptions." 2009 Southeastern InfORMS Conference Proceedings: 1-8. source: http://www.conferencemgt.com/presseinforms/SEINFORMS%202009%20-%20Proceedings/Start.HTM
https://digitalcommons.georgiasouthern.edu/marketing-facpubs/150