Understanding Internet Shoppers: An Exploratory Study

Authors

Jacqueline K. Eastman, Georgia Southern UniversityFollow
Rajesh Iyer, Bradley UniversityFollow
Cindy H. Randall, Georgia Southern UniversityFollow

Document Type

Conference Proceeding

Publication Date

2009

Publication Title

Association of Marketing Theory and Practice Proceedings

Abstract

Published in the Association of Marketing Theory and Practice Proceedings

Recommended Citation

Eastman, Jacqueline K., Rajesh Iyer, Cindy H. Randall. 2009. "Understanding Internet Shoppers: An Exploratory Study." Association of Marketing Theory and Practice Proceedings: 56: Georgia Southern University. source: https://digitalcommons.georgiasouthern.edu/amtp-proceedings/
https://digitalcommons.georgiasouthern.edu/marketing-facpubs/145