Millennial Money Matters: The Impact of Knowledge and Perceived Risk on Retirement Investment Decisions
American Marketing Association Summer Educators' Conference (AMA)
San Francisco, CA
Eastman, Jacqueline K., Dora E. Bock, Lindsay R.L. Larson.
"Millennial Money Matters: The Impact of Knowledge and Perceived Risk on Retirement Investment Decisions."
Department of Marketing Faculty Presentations.