Presentation Title

Schooling the Professor: Communicating the Value of Information Literacy Instruction to Your Faculty

Location

Room 1002

Type of Presentation

Workshop (1 hour and 15 minutes)

Target Audience

Higher Education

Abstract

The Goals: Help faculty understand what information literacy is, why it is important to their students, and how to incorporate it into their courses.

The Challenges: Lack of time, motivation, and communication on behalf of the librarian and the faculty instructors.

The Solutions: Attend this workshop on communicating the value of information literacy instruction to your faculty! This workshop will help the librarians overcome commonly reported challenges including, “my faculty don’t understand what information literacy is and they don’t have time for me to teach them!” or “I don’t know how to get buy in from faculty because they don’t understand what’s in it for them or their students.”

Participants will discuss their current communication strategies and brainstorm ideas for improvement. They will identify what content and communication strategies are compelling to their faculty, create targeted messages and products, and practice strategies for verbally communicating the value of their instruction.

Interactive Activities include:

  1. Introduction (10 m)
  2. Building a profile of various faculty members including their main areas of interest or concern, challenges they face with student work, and their preferred communication strategies. (10 m)
  3. Participating in a stakeholder role play to understand how faculty communicate. (15 m)
  4. Authoring partner speeches to encourage faculty to consider integrating information literacy instruction into their courses. (15 m)
  5. Identifying various marketing strategies to successfully engage faculty members. (15 m)
  6. Wrap up (10 m)

Presentation Description

Have you ever thought: “my faculty don’t understand what information literacy is and why it is important and I don’t know how to communicate this effectively”? Attend this workshop to learn strategies, techniques, and tools to communicate the value of information literacy instruction to your faculty This workshop will help librarians overcome commonly reported challenges including time, motivation, and persuasive communication techniques. You’ll leave with a foundation of ideas to get started as soon as you’re back in the library!

Keywords

communicating library value, marketing, value

Publication Type and Release Option

Event

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Sep 15th, 10:00 AM Sep 15th, 11:30 AM

Schooling the Professor: Communicating the Value of Information Literacy Instruction to Your Faculty

Room 1002

The Goals: Help faculty understand what information literacy is, why it is important to their students, and how to incorporate it into their courses.

The Challenges: Lack of time, motivation, and communication on behalf of the librarian and the faculty instructors.

The Solutions: Attend this workshop on communicating the value of information literacy instruction to your faculty! This workshop will help the librarians overcome commonly reported challenges including, “my faculty don’t understand what information literacy is and they don’t have time for me to teach them!” or “I don’t know how to get buy in from faculty because they don’t understand what’s in it for them or their students.”

Participants will discuss their current communication strategies and brainstorm ideas for improvement. They will identify what content and communication strategies are compelling to their faculty, create targeted messages and products, and practice strategies for verbally communicating the value of their instruction.

Interactive Activities include:

  1. Introduction (10 m)
  2. Building a profile of various faculty members including their main areas of interest or concern, challenges they face with student work, and their preferred communication strategies. (10 m)
  3. Participating in a stakeholder role play to understand how faculty communicate. (15 m)
  4. Authoring partner speeches to encourage faculty to consider integrating information literacy instruction into their courses. (15 m)
  5. Identifying various marketing strategies to successfully engage faculty members. (15 m)
  6. Wrap up (10 m)