2010 Conference Archive
Library Instruction Marketing: Planning and Assessment
Type of Presentation
Individual paper/presentation (20 minute presentation)
Target Audience
Higher Education
Copyright
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Location
Room 1005
Proposal
See presentation description.
Short Description
Information literacy and library instruction is vital, but proving the value of this service to faculty and students can be challenging. By collaborating on a marketing plan for library instruction, the marketing librarian and the library instructional coordinator at Valdosta State University have increased the visibility and range of library instruction across campus. This presentation shares the results of creating, implementing, and assessing a marketing plan for library instruction.
Keywords
Information literacy, Library instruction, Library-faculty collaboration, Library marketing
Publication Type and Release Option
Presentation (Open Access)
Recommended Citation
Rogers, Emily and Wright, Laura B., "Library Instruction Marketing: Planning and Assessment" (2010). Georgia International Conference on Information Literacy. 33.
https://digitalcommons.georgiasouthern.edu/gaintlit/2010/2010/33
Library Instruction Marketing: Planning and Assessment
Room 1005
See presentation description.
