Reaching the Price Conscious Consumer: the Impact of Personality, Generational Cohort and Social Media Use, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Jacqueline K. Eastman

Reaching the Price Conscious Consumer: the Impact of Personality, Generational Cohort and Social Media Use, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Department of Marketing Faculty Publications

The Impact of Personality and Social Media Use on Price Consciousness, Jaqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Jacqueline K. Eastman

The Influencers of Time Perspective, Personality, and Cognitive Age on Sustainability Behaviors for Older Americans, Jacqueline K. Eastman, Sianne Gordon-Wilson, Pratik Modi
Jacqueline K. Eastman

The Impact of Personality and Social Media Use on Price Consciousness, Jaqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Department of Marketing Faculty Publications

The Influencers of Time Perspective, Personality, and Cognitive Age on Sustainability Behaviors for Older Americans, Jacqueline K. Eastman, Sianne Gordon-Wilson, Pratik Modi
Department of Marketing Faculty Publications