Effectiveness of Green Olympic Initiatives on Reasons Affecting Residents’ Actions to Support the Olympic Movement, Liyan Jin, Kevin K. Byon, James J. Zhang, Neil Xindong Ma, Daniel P. Connaughton
Association of Marketing Theory and Practice Proceedings 2013

Impact of Parent Satisfaction toward the Quality of After School Programs on Their Conative Behaviors: A Path Analysis, Sophia D. Min, Luke Lunhua Mao, James J. Zhang, Charles E. Byrd, Liyan Jin
Association of Marketing Theory and Practice Proceedings 2011