Brand Engagement and Consumer Innovativeness, Ronald E. Goldsmith, Leisa R. Flynn, Felipe Korzenny
Journal of Applied Marketing Theory

Status Consumption in Consumer Behavior: Scale Development and Validation, Jacqueline K. Eastman, Ronald E. Goldsmith, Leisa R. Flynn
Jacqueline K. Eastman

An Exploratory Study of the Application of Neural Networks to Marketing: Predicting Rock Music Shopping Behavior, Leisa R. Flynn, Jacqueline K. Eastman, Stephen Newell
Jacqueline K. Eastman

Predicting Rock Music Consumption Behaviors of Undergraduates: Demographic versus Psychological Variables, Leisa R. Flynn, Jacqueline K. Eastman, Stephen J. Newell
Jacqueline K. Eastman

The King and Summer's Opinion Leadership Scale: Revision and Refinement, Leisa R. Flynn, Ronald E. Goldsmith, Jacqueline K. Eastman
Jacqueline K. Eastman

Brand Preferences of School Age Children: An Exploratory Analysis, Jacqueline K. Eastman, Leisa R. Flynn, James A. Muncy, Douglas A. David
Jacqueline K. Eastman

South Georgia Children as Consumers of Toys: The Influences of Media, Peers, and Parents and the Ethical Implication for Parents and Marketers, Jacqueline K. Eastman, Leisa R. Flynn, Douglas A. David
Jacqueline K. Eastman

Opinion Leaders and Opinion Seekers: Two New Measurement Scales, Leisa R. Flynn, Ronald E. Goldsmith, Jacqueline K. Eastman
Jacqueline K. Eastman

Understanding Status Consumption: A Revised Conceptual Model, Jacqueline K. Eastman, Leisa R. Flynn, Ronald E. Goldsmith
Jacqueline K. Eastman

Status Consumption and Self Image: A Cross Cultural Analysis, Ronald E. Goldsmith, Leisa R. Flynn, Jacqueline K. Eastman, Stephen Calvert
Jacqueline K. Eastman

Status Consumption and Self Image: An Exploratory Study, Ronald E. Goldsmith, Leisa R. Flynn, Jacqueline K. Eastman
Jacqueline K. Eastman

Shopping for Status: The Retail Managerial Implications, Jacqueline K. Eastman, Leisa R. Flynn, Ronald E. Goldsmith
Jacqueline K. Eastman

Status Consumption: The Concept and Its Measure, Jacqueline K. Eastman, Ronald E. Goldsmith, Leisa R. Flynn
Jacqueline K. Eastman

Status Consumption: A Conceptual Model of the Construct, Jacqueline K. Eastman, Ronald E. Goldsmith, Leisa R. Flynn
Jacqueline K. Eastman

The Dimensionality of the King and Summers' Opinion Leadership Scale, Ronald E. Goldsmith, Jacqueline K. Eastman, Leisa R. Flynn
Jacqueline K. Eastman