Part of the Marketing Commons

Works by Jaqueline K. Eastman in Marketing

2020

The Impact of Cognitive Age on Materialism, Status Consumption and Loyalty Proneness on the Indian Elderly, Rajesh Iyer, Jaqueline K. Eastman, Ruppal W. Sharma, Kevin L. Eastman
Jacqueline K. Eastman

The Impact of Personality and Social Media Use on Price Consciousness, Jaqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Jacqueline K. Eastman

An Examination of the Antecedents and Consequences of Materialism: A Cross-Cultural Look at India versus the United States, Rajesh Iyer, Jaqueline K. Eastman, Mitch Griffin, Barry Babin
Jacqueline K. Eastman

Green to be Seen: The Ecologically Conscious Consumer Behavior of Millennials, Jaqueline K. Eastman, Rajesh Iyer
Jacqueline K. Eastman

The Relationship Between Status Motivation and Sustainability: The Mediating Impact of the Desire for Unique Products for Eastern Versus Western Cultures, Rajesh Iyer, Jaqueline K. Eastman, Sihem Dekhili
Jacqueline K. Eastman

Flipped Learning for a MBA Marketing Project, Jaqueline K. Eastman
Jacqueline K. Eastman

An Examination of the Antecedents and Consequences of Materialism for Indian Consumers, Rajesh Iyer, Jaqueline K. Eastman, Mitch Griffin, Barry Babin
Jacqueline K. Eastman

The Impact of Cognitive Age on Seniors’ Lifestyles, Rajesh Iyer, Timothy H. Reisenwitz, Jaqueline K. Eastman
Jacqueline K. Eastman

The Impact of Cognitive Age on Materialism, Status Consumption and Loyalty Proneness on the Indian Elderly, Rajesh Iyer, Jaqueline K. Eastman, Ruppal W. Sharma, Kevin L. Eastman
Kevin Eastman

KIVA: Peer to Peer Microfinance and the Stimulus of Entrepreneurship, Morgan Miles, Jaqueline K. Eastman, Jacqueline K. Eastman
Jacqueline K. Eastman

2019

The Impact of Personality and Social Media Use on Price Consciousness, Jaqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Department of Marketing Faculty Publications

The Relationship Between Status Motivation and Sustainability: The Mediating Impact of the Desire for Unique Products for Eastern Versus Western Cultures, Rajesh Iyer, Jaqueline K. Eastman, Sihem Dekhili
Department of Marketing Faculty Publications

2018

An Examination of the Antecedents and Consequences of Materialism: A Cross-Cultural Look at India versus the United States, Rajesh Iyer, Jaqueline K. Eastman, Mitch Griffin, Barry Babin
Department of Marketing Faculty Publications

Green to be Seen: The Ecologically Conscious Consumer Behavior of Millennials, Jaqueline K. Eastman, Rajesh Iyer
Department of Marketing Faculty Publications

2017

The Impact of Cognitive Age on Materialism, Status Consumption and Loyalty Proneness on the Indian Elderly, Rajesh Iyer, Jaqueline K. Eastman, Ruppal W. Sharma, Kevin L. Eastman
Department of Marketing Faculty Publications

An Examination of the Antecedents and Consequences of Materialism for Indian Consumers, Rajesh Iyer, Jaqueline K. Eastman, Mitch Griffin, Barry Babin
Department of Marketing Faculty Presentations

2016

Flipped Learning for a MBA Marketing Project, Jaqueline K. Eastman
Department of Marketing Faculty Presentations

2008

KIVA: Peer to Peer Microfinance and the Stimulus of Entrepreneurship, Morgan Miles, Jaqueline K. Eastman, Jacqueline K. Eastman
Department of Marketing Faculty Publications

The Impact of Cognitive Age on Seniors’ Lifestyles, Rajesh Iyer, Timothy H. Reisenwitz, Jaqueline K. Eastman
Department of Marketing Faculty Publications