Part of the Marketing Commons

Works by C. David Shepard in Marketing

2020

Integrating the Impact of Sustainability, Price, and Culture on Consumers' Response to Retailers, Mertcan Tascioglu, Jacqueline K. Eastman, Dora E. Bock, Karl Manrodt, C. David Shepard
Jacqueline K. Eastman

2019

The impact of retailers’ sustainability and price on consumers’ responses in different cultural contexts, Mertcan Tascioglu, Jacqueline K. Eastman, Dora E. Bock, Karl Manrodt, C. David Shepard
Department of Marketing Faculty Publications