Part of the Marketing Commons

Works by Brigitte Burgess in Marketing

2019

Developing Scale of Tourists’ Attitude Toward Culture Souvenirs, Wei Wang, Gallayanee Yaoyuneyong, Pauline Sullivan, Brigitte Burgess
Association of Marketing Theory and Practice Proceedings 2019

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2018

Travel Motivation Influence Attitudes toward Cultural Souvenirs and Travel Intentions, Wei Wang, Gallayanee Yaoyuneyong, Pauline Sullivan, Brigitte Burgess
Association of Marketing Theory and Practice Proceedings 2018

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