Part of the Advertising and Promotion Management Commons

Works by Soyoung Kim in Advertising and Promotion Management

2007

Attitude Towards Fashion Advertisements With Political Content: Impacts of Opinion Leadership and Perception of Advertisement Message, Beth Harben Myers, Soyoung Kim
Beth Myers

2005

Political Opinion Leadership and Attitude toward Fashion Advertisements with Political Content, Beth Harben Myers, Soyoung Kim
Beth Myers