Reaching the Price Conscious Consumer: the Impact of Personality, Generational Cohort and Social Media Use, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Jacqueline K. Eastman

Reaching the Price Conscious Consumer: the Impact of Personality, Generational Cohort and Social Media Use, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Department of Marketing Faculty Publications

Encouraging Consumer Charitable Behavior: The Impact of Charitable Motivations, Gratitude, and Materialism, Dora E. Bock, Jacqueline K. Eastman, Kevin L. Eastman
Jacqueline K. Eastman

When Good Business Relationships Go Bad: A Quantitative Analysis of Dark Side Variables in Mature Supply Chain Relationships, Heather Monteiro, Jacqueline K. Eastman, David Shepherd, Kevin L. Eastman, Karl Manrodt, Dora Bock
Jacqueline K. Eastman

The Impact of Cognitive Age on Materialism, Status Consumption and Loyalty Proneness on the Indian Elderly, Rajesh Iyer, Jaqueline K. Eastman, Ruppal W. Sharma, Kevin L. Eastman
Jacqueline K. Eastman

The Impact of Personality and Social Media Use on Price Consciousness, Jaqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Jacqueline K. Eastman

The Impact of Cognitive Age on Materialism, Status Consumption and Loyalty Proneness on the Indian Elderly, Rajesh Iyer, Jaqueline K. Eastman, Ruppal W. Sharma, Kevin L. Eastman
Kevin Eastman

When Good Business Relationships Go Bad: A Quantitative Analysis of Dark Side Variables in Mature Supply Chain Relationships, Heather Monteiro, Jacqueline K. Eastman, David Shepherd, Kevin L. Eastman, Karl Manrodt, Dora E. Bock
Department of Marketing Faculty Publications

The Impact of Personality and Social Media Use on Price Consciousness, Jaqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi
Department of Marketing Faculty Publications

The Impact of Cognitive Age on Materialism, Status Consumption and Loyalty Proneness on the Indian Elderly, Rajesh Iyer, Jaqueline K. Eastman, Ruppal W. Sharma, Kevin L. Eastman
Department of Marketing Faculty Publications

Conceptualizing a Model of Status Consumption Theory: An Exploration of the Antecedents and Consequences of the Motivation to Consume for Status, Jacqueline K. Eastman, Kevin L. Eastman
Kevin Eastman

Conceptualizing a Model of Status Consumption Theory: An Exploration of the Antecedents and Consequences of the Motivation to Consume for Status, Jacqueline K. Eastman, Kevin L. Eastman
Kevin Eastman

Encouraging Consumer Charitable Behavior: The Impact of Charitable Motivations, Gratitude, and Materialism, Dora E. Bock, Jacqueline K. Eastman, Kevin L. Eastman
Kevin Eastman

Encouraging Charitable Behaviors: The Impact of Charitable Motivations and Materialism, Jacqueline K. Eastman, Dora Bock, Kevin L. Eastman
Kevin Eastman

Improving Undergraduate Student Satisfaction with the Consumer Behavior Course: Will Interactive Technology Help?, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman
Kevin Eastman

Business Students' Perceptions, Attitudes, and Satisfaction with Interactive Technology: An Exploratory Study, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman
Kevin Eastman

Perceptions of Status Consumption and the Economy, Jacqueline K. Eastman, Kevin L. Eastman
Kevin Eastman

Improving Undergraduate Student Satisfaction with the Consumer Behavior Course: Will Interactive Technology Help?, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman
Kevin Eastman

Business Students' Perceptions, Attitudes, and Satisfaction with Interactive Technology: An Exploratory Study, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman
Kevin Eastman

Encouraging Consumer Charitable Behavior: The Impact of Charitable Motivations, Gratitude, and Materialism, Dora E. Bock, Jacqueline K. Eastman, Kevin L. Eastman
Kevin Eastman

Perceptions of Status Consumption and the Economy, Jacqueline K. Eastman, Kevin L. Eastman
Kevin Eastman

Encouraging Charitable Behaviors: The Impact of Charitable Motivations and Materialism, Jacqueline K. Eastman, Dora Bock, Kevin L. Eastman
Kevin Eastman

Perceptions of Status Consumption and the Economy, Jacqueline K. Eastman, Kevin L. Eastman
Kevin Eastman

Perceptions of Status Consumption and the Economy, Jacqueline K. Eastman, Kevin L. Eastman
Kevin Eastman

Encouraging Consumer Charitable Behavior: The Impact of Charitable Motivations, Gratitude, and Materialism, Dora E. Bock, Jacqueline K. Eastman, Kevin L. Eastman
Department of Marketing Faculty Publications

Encouraging Charitable Behaviors: The Impact of Charitable Motivations and Materialism, Jacqueline K. Eastman, Dora E. Bock, Kevin L. Eastman
Jacqueline K. Eastman

Conceptualizing a Model of Status Consumption Theory: An Exploration of the Antecedents and Consequences of the Motivation to Consume for Status, Jacqueline K. Eastman, Kevin L. Eastman
Jacqueline K. Eastman

Encouraging Charitable Behaviors: The Impact of Charitable Motivations and Materialism, Jacqueline K. Eastman, Dora E. Bock, Kevin L. Eastman
Department of Marketing Faculty Publications

Perceptions of Status Consumption and the Economy, Jacqueline K. Eastman, Kevin L. Eastman
Jacqueline K. Eastman

Improving Undergraduate Student Satisfaction with the Consumer Behavior Course: Will Interactive Technology Help?, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman
Jacqueline K. Eastman

Business Students' Perceptions, Attitudes, and Satisfaction with Interactive Technology: An Exploratory Study, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman
Jacqueline K. Eastman

Perceptions of Status Consumption and the Economy, Jacqueline K. Eastman, Kevin L. Eastman
Jacqueline K. Eastman

Conceptualizing a Model of Status Consumption Theory: An Exploration of the Antecedents and Consequences of the Motivation to Consume for Status, Jacqueline K. Eastman, Kevin L. Eastman
Department of Marketing Faculty Publications

Improving Undergraduate Student Satisfaction with the Consumer Behavior Course: Will Interactive Technology Help?, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman
Department of Marketing Faculty Publications

Business Students' Perceptions, Attitudes, and Satisfaction with Interactive Technology: An Exploratory Study, Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman
Department of Marketing Faculty Publications

Perceptions of Status Consumption and the Economy, Jacqueline K. Eastman, Kevin L. Eastman
Department of Marketing Faculty Publications

Perceptions of Status Consumption and the Economy, Jacqueline K. Eastman, Kevin L. Eastman
Department of Marketing Faculty Publications