Part of the Business Commons

Works by Shiri D. Vivek in Business

2019

How Customer Engagement and Customer Participation Translate Across High-Involvement Purchases (Like Higher Education), Wendy Gillis, Douglas Johansen, Shiri D. Vivek
Association of Marketing Theory and Practice Proceedings 2019

PDF

2018

How Customer Engagement and Customer Participation Translate Across High-Involvement Purchases (Like Higher Education), Wendy T. Gillis, Douglas Johansen, Shiri D. Vivek
Association of Marketing Theory and Practice Proceedings 2018

PDF