Part of the Business Commons

Works by Ronald E. Goldsmith in Business

2018

Generosity as an Individual Difference Variable: Preliminary Steps towards a New Measurement Scale, Leisa Reinecke Flynn, Jami Steen, Ronald E. Goldsmith
Association of Marketing Theory and Practice Proceedings 2018

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2017

The Near Future of Marketing from the Consulting Perspective, Ronald E. Goldsmith, Luiz Moutinho
Journal of Applied Marketing Theory

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2016

Mavenism, Frugality, and Loyalty, Ronald E. Goldsmith, Leisa Reinecke Flynn
Association of Marketing Theory and Practice Proceedings 2016

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“Money worlds” and Well-Being: An Empirical Test of Tatzel’s Model of Consumer Styles Based on Money Dispositions and Materialism with Extension to other Consumer Behavior Variables, Leisa Reinecke Flynn, Ronald E. Goldsmith, Michael Brusco
Association of Marketing Theory and Practice Proceedings 2016

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2015

Brand Engagement and Consumer Innovativeness, Ronald E. Goldsmith, Leisa R. Flynn, Felipe Korzenny
Journal of Applied Marketing Theory

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Status Consumption in Consumer Behavior: Scale Development and Validation, Jacqueline K. Eastman, Ronald E. Goldsmith, Leisa R. Flynn
Jacqueline K. Eastman

Mediation: A Review and Analysis of the Approaches for Discovering Mediating Relationships, William J. Montford, Ronald E. Goldsmith
Association of Marketing Theory and Practice Proceedings 2015

"Hi, My Name is Pat and I Am Both an Extravert and a Market Maven”: an Update and Extension of Research on Market Mavenism and the Big Five Personality Scale, Ronald E. Goldsmith, Leisa Reinecke Flynn
Association of Marketing Theory and Practice Proceedings 2015

2014

In the Wake of a Merger: Consumer Reactions to Service Failures, Melinda A. McLelland, Ronald E. Goldsmith
Journal of Applied Marketing Theory

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The Influences of Brand-Consumer and Cause-Congruence on Consumer Responses to Cause Related Marketing, Ronald E. Goldsmith, Zhu Yimin
Journal of Applied Marketing Theory

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The Influence of Descriptive Norms on Investment Risk, William J. Montford, Ronald E. Goldsmith
Association of Marketing Theory and Practice Proceedings 2014

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Introducing the Super Consumer, Leisa Reinecke Flynn, Ronald E. Goldsmith
Association of Marketing Theory and Practice Proceedings 2014

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2011

Independent Consumers And Their Brands, Ronald E. Goldsmith, Christine Ye, Ronald A. Clark
Association of Marketing Theory and Practice Proceedings 2011

The Dimensions Of Materialism: A Comparative Analysis Of Four Materialism Scales, Ronald E. Goldsmith, Leisa Reinecke Flynn, Ronald A. Clark
Association of Marketing Theory and Practice Proceedings 2011

2010

Brand Engagement and Consumer Innovativeness, Ronald E. Goldsmith, Leisa Reinecke Flynn, Felipe Korzenny
Association of Marketing Theory and Practice Proceedings 2010

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Why Do Shoppers Shop?, Ronald E. Goldsmith, Leisa Reinecke Flynn, Ronald A. Clark
Association of Marketing Theory and Practice Proceedings 2010

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2002

The King and Summer's Opinion Leadership Scale: Revision and Refinement, Leisa R. Flynn, Ronald E. Goldsmith, Jacqueline K. Eastman
Jacqueline K. Eastman

1999

The Generality/Specificity Issue in Consumer Innovativeness Research, Ronald E. Goldsmith, Jacqueline K. Eastman, Jon Frieden
Jacqueline K. Eastman

1997

The Factor Structure and Gender Differences for the List of Values: A Cross-Cultural Study, Ronald E. Goldsmith, Jacqueline K. Eastman, David Campbell, Stephen Calvert
Jacqueline K. Eastman

The Factor Structure of the Richins and Dawson Materialism Scale, Ronald E. Goldsmith, Jacqueline K. Eastman, David Campbell, Stephen Calvert
Jacqueline K. Eastman

Gender Differences in Status Consumption and Materialism: A Cross-Cultural Comparison of Chinese, Mexican, and American Students, Jacqueline K. Eastman, Ronald E. Goldsmith, David Campbell, Stephen Calvert, Bill Fredenberger
Jacqueline K. Eastman

1996

Opinion Leaders and Opinion Seekers: Two New Measurement Scales, Leisa R. Flynn, Ronald E. Goldsmith, Jacqueline K. Eastman
Jacqueline K. Eastman

Understanding Status Consumption: A Revised Conceptual Model, Jacqueline K. Eastman, Leisa R. Flynn, Ronald E. Goldsmith
Jacqueline K. Eastman

Status Consumption and Self Image: A Cross Cultural Analysis, Ronald E. Goldsmith, Leisa R. Flynn, Jacqueline K. Eastman, Stephen Calvert
Jacqueline K. Eastman

1995

Status Consumption and Self Image: An Exploratory Study, Ronald E. Goldsmith, Leisa R. Flynn, Jacqueline K. Eastman
Jacqueline K. Eastman

1994

Shopping for Status: The Retail Managerial Implications, Jacqueline K. Eastman, Leisa R. Flynn, Ronald E. Goldsmith
Jacqueline K. Eastman

1993

Social Values and Female Fashion Leadership: A Cross‐cultural Study, Ronald E. Goldsmith, Jon B. Freiden, Jacqueline K. Eastman
Jacqueline K. Eastman

1992

Status Consumption: The Concept and Its Measure, Jacqueline K. Eastman, Ronald E. Goldsmith, Leisa R. Flynn
Jacqueline K. Eastman

Status Consumption: A Conceptual Model of the Construct, Jacqueline K. Eastman, Ronald E. Goldsmith, Leisa R. Flynn
Jacqueline K. Eastman

1991

The Dimensionality of the King and Summers' Opinion Leadership Scale, Ronald E. Goldsmith, Jacqueline K. Eastman, Leisa R. Flynn
Jacqueline K. Eastman

Nonstore Shopping Among Senior Citizens, Jacqueline K. Eastman, Ronald E. Goldsmith
Jacqueline K. Eastman