Part of the Business Commons

Works by Olin L. Adams in Business

2015

Beyond Amateurism: The Rebranding of Major College Athletics, Dallas D. Branch Jr., Olin L. Adams, Marie Kraska
Journal of Applied Marketing Theory

PDF

Larger Beyond Amateurism: The Rebranding of Major College Athletics, Dallas Branch Jr., Olin L. Adams, Marie Kraska
Association of Marketing Theory and Practice Proceedings 2015