Volunteering: A Comparison of the Motivations of Collegiate Students Attending Different Types of Institutions, David J. Burns, Mark Toncar, Cynthia Anderson, Cassandra Wells, Jeffrey Fawcett, Kathleen H. Gruben
Kathleen H. Gruben

Retailer Loyalty Cards in Retailing: An Exploratory Look at Consumers’ Attitudes, David J. Burns, Mark Toncar
Association of Marketing Theory and Practice Proceedings 2011

The "Perfect" Service-Learning Class Project: Implications for the SELEB Scale, Cynthia Anderson, Jane M. Reid, Mark Toncar
Association of Marketing Theory and Practice Proceedings 2010

Volunteering: A Comparison of the Motivations of Collegiate Students Attending Different Types of Institutions, David J. Burns, Mark Toncar, Cynthia Anderson, Cassandra Wells, Jeffrey Fawcett, Kathleen H. Gruben
Department of Marketing Faculty Publications