Identification and ranking of the marketing mix of services in the banking industry, using DEMATEL, Reza Mohammadkazemi Dr., Saeed Kardar Dr., Mahnaz Pouriz Ms.
Association of Marketing Theory and Practice Proceedings 2020

The Effect of Use of Text Messaging on Soccer Fans’ Behavior (The Case of Iranian Professional League-Persian Gulf League), Reza Mohammadkazemi Dr., Saeed Kardar Dr., Mahnaz Pouriz Ms.
Association of Marketing Theory and Practice Proceedings 2020