An Assessment of Engagement, Self-Pacing and Learning in a Flipped Marketing Classroom: An Exploratory Study, James R. Shock, Jill K. Maher
Association of Marketing Theory and Practice Proceedings 2017

Stereotyping or Segmentation? An Analysis of Gender in Children’s Advertising Across Networks, Jill K. Maher, Alexis Jones
Association of Marketing Theory and Practice Proceedings 2015