Part of the Business Commons

Works by Jacob C. Warren in Business

2020

The Impact of Cause-Related Marketing on Millennials’ Product Attitudes and Purchase Intentions, Jacqueline K. Eastman, Bryant Smalley, Jacob C. Warren
Jacqueline K. Eastman

2019

The Impact of Cause-Related Marketing on Millennials’ Product Attitudes and Purchase Intentions, Jacqueline K. Eastman, Bryant Smalley, Jacob C. Warren
Department of Marketing Faculty Publications