Part of the Sales and Merchandising Commons

Works in Sales and Merchandising

2023

Impact of the Digitized Sales Work Environment on Customer Orientation, Julia Rötzmeier-Keuper, Nancy Viola Wünderlich
Association of Marketing Theory and Practice Proceedings 2023

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Use of Online or Traditional Job Search Tools: Which Do Sales Students Prefer When Searching to Begin Their Post-College Graduate Careers-A Study Revisited, Linda G. Mullen, Randy S. Stuart, Michael Lee Thomas
Association of Marketing Theory and Practice Proceedings 2023

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Minimizing the Ratchet Effect: Why Reciprocity Preserves Customer Satisfaction in Service Environments, Kyle A. Huggins, Val Larsen
Association of Marketing Theory and Practice Proceedings 2023

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2022

Intention to Pursue a Sales Career: A Dyadic Study of Students and Parents Extended Abstract, Joseph Little, Mark Kubik, Alexander King, Grant Weidman
Association of Marketing Theory and Practice Proceedings 2022

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There is No I in Team: The Role of Sales Faculty Coaching and Organizational Culture on Student Competition Teams, Stefan Sleep, Brent McCulloch
Association of Marketing Theory and Practice Proceedings 2022

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2020

Body Language and Sales, Adam Puckett
Honors College Theses

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Parent/Guardian eXperience: How schools can improve the Parent eXperience and how that leads to positive outcomes., Wesley H. Walters
National Youth Advocacy and Resilience Conference

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Looking Beyond the Millennium: Shifting Salesforce Priorities, Roberta J. Schultz
Southern Business Review

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2018

An Investigation of Web Atmospherics in Online Luxury Branding, Emilie E. Jones
Honors College Theses

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Inside Sales vs. Outside Sales & The Evolving Art of Communication, Garrett Chapman
Honors College Theses

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2016

(x) Overcoming Information Overload in Retail Environments: Imagination and Sales Promotion in a Wine Context, Seth Ketron, Nancy Spears, Bo Dai
Bo Dai

Implementing design-thinking projects in the sales classroom, Lindsay R.L. Larson, Linda G. Mullen
Linda G. Mullen

(x) The Impact of Shadowing Within a University Sales Program, Linda G. Mullen, Lindsay R.L. Larson
Lindsay R.L. Larson

(x) Implementing Design-thinking Projects in the Sales Classroom, Lindsay R.L. Larson, Linda G. Mullen
Lindsay R.L. Larson

(x) Analyzing the Impact of a Sales Shadowing Program: Process and Outcomes, Linda G. Mullen, Lindsay R.L. Larson
Lindsay R.L. Larson

Innovations in Sales Shadowing Programs: Process and Outcomes, Linda G. Mullen, Lindsay R.L. Larson
Linda G. Mullen

2015

The Effects of Religious Symbolism on Consumer Perceptions of a Salesperson, Meredith A. Amason, Luther T. Denton, Lindsay Larson
Honors College Theses

(x) Social Media Marketing Use Within Georgia's Institutions of Higher Education, James Kelly, Lindsay R.L. Larson, Luther Trey Denton
Lindsay R.L. Larson

2014

(x) eWOM Watchdogs: Ego-threatening Product Domains and the Policing of Online Product Reviews, Lindsay R.L. Larson, Luther Trey Denton
Lindsay R.L. Larson

(x) eWOM Watchdogs: Ego-threatening Product Domains and the Policing of Online Product Reviews, Lindsay R.L. Larson, Luther Trey Denton
Luther Trey Denton

Competition Among Multiple Retailers Within a Small and Fast Developing Economy, Sigitas Urbonavicius, Gregory J. Brock, Robertas Ivanauskas
Gregory J. Brock

Sentimental Social Roles and the Objects That Elicit Them: The Effect of Nostalgic Design on Consumers, Lindsay R.L. Larson, T. Andrew Poehlman
Lindsay R.L. Larson

2013

Let’s Sashay with a Sales Manager: Interactive Learning in a Sales Management Class, Linda G. Mullen, Lindsay R.L. Larson
Linda G. Mullen

(x) Let's Sashay with a Sales Manager: Interactive Learning in a Sales Management Class, Linda G. Mullen, Lindsay R.L. Larson
Lindsay R.L. Larson

(x) Sentimental Social Roles and the Objects that Elicit Them, Lindsay R.L. Larson, T. Andrew Poehlman
Lindsay R.L. Larson

2010

The Relationship between International Diversification and Global Brand Value: Is It Linear? One Way? Country-of-Origin Dependent?, Jin-Woo Kim
Jin-Woo Kim

2006

Competition Among Multiple Retailers Within a Small and Fast Developing Economy, Sigitas Urbonavicius, Gregory J. Brock, Robertas Ivanauskas
Finance and Economics Faculty Publications