Trump Talk- Normalizing Hate Speech through Media Spectacle - And UCLA Voices of Resistance to Donald Trump’s Rhetoric of Intolerance

Type of Presentation

Individual presentation

Brief Description of Presentation

The presentation explains the winning of Donald Trump through Media Spectacles and illustrates the voices of UCLA students in his use of the 'culture of fear' in his rhetoric. Media Form: The sources of media for our project includes video clips of Trump’s speech, videos of television news coverages, captures images of online news/newspaper coverages, coverages of The Bruin articles, and interviews of UCLA students and video clips of UCLA student protests.

Abstract of Proposal

The use of overt racism, sexism, hate-bias on the speeches made by Donald Trump, specifically labeling a certain ethnicity, race, or gender with negative connotations and extreme oppressive political agendas have created a new shade of fear and hostility in a diverse population. The ideas and actions of freedom and justice are now revisited with increased level of tolerance on hate-bias speeches being accepted as freedom of speech. The historical and ongoing abuses, evident in law itself and manifest in biological, environmental, education, technological, institutionalized, political, and diplomatic violence faced by marginalized groups are being readdressed beyond the specific groups targeted by Trump.

Being students of UCLA, the campus that prides itself with enriched educational experiences through a diverse community, we are engaged in finding out the changes in the campus environment and private sentiments of students from different racial/ethnic backgrounds on campus and the effects in the sense of security and the quality of life on campus, which play an important role in our educational experience.

This project links this phenomenon to overt racism and critical theory in discussions of a certain mass media exposure of the elections. Its influence on the public, especially the heightened critical race and ethnicity awareness on UCLA campus, and its consequent effect on the students’ educational environment and overall well-being is analyzed. This all falls under the idea of media spectacle by Douglas Kellner and media literacy as we believe that the kind of exposure in mass media of the political presidential campaign, has allowed the legitimization of such kinds of speech in public institutions like UCLA, under the excuse of free speech. By Trump’s campaign creating a media spectacle out of the presidential election campaign, we correlate the stances students take in reactions to media literacy of the elections and their awareness, as well as opinions on how the media has portrayed Trump and his speech.

Location

Coastal Georgia Center

Start Date

2-25-2017 2:35 PM

End Date

2-25-2017 4:05 PM

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Feb 25th, 2:35 PM Feb 25th, 4:05 PM

Trump Talk- Normalizing Hate Speech through Media Spectacle - And UCLA Voices of Resistance to Donald Trump’s Rhetoric of Intolerance

Coastal Georgia Center

The use of overt racism, sexism, hate-bias on the speeches made by Donald Trump, specifically labeling a certain ethnicity, race, or gender with negative connotations and extreme oppressive political agendas have created a new shade of fear and hostility in a diverse population. The ideas and actions of freedom and justice are now revisited with increased level of tolerance on hate-bias speeches being accepted as freedom of speech. The historical and ongoing abuses, evident in law itself and manifest in biological, environmental, education, technological, institutionalized, political, and diplomatic violence faced by marginalized groups are being readdressed beyond the specific groups targeted by Trump.

Being students of UCLA, the campus that prides itself with enriched educational experiences through a diverse community, we are engaged in finding out the changes in the campus environment and private sentiments of students from different racial/ethnic backgrounds on campus and the effects in the sense of security and the quality of life on campus, which play an important role in our educational experience.

This project links this phenomenon to overt racism and critical theory in discussions of a certain mass media exposure of the elections. Its influence on the public, especially the heightened critical race and ethnicity awareness on UCLA campus, and its consequent effect on the students’ educational environment and overall well-being is analyzed. This all falls under the idea of media spectacle by Douglas Kellner and media literacy as we believe that the kind of exposure in mass media of the political presidential campaign, has allowed the legitimization of such kinds of speech in public institutions like UCLA, under the excuse of free speech. By Trump’s campaign creating a media spectacle out of the presidential election campaign, we correlate the stances students take in reactions to media literacy of the elections and their awareness, as well as opinions on how the media has portrayed Trump and his speech.