Low Cost Not Enough Anymore - An Outsourcing Paradox

Presenters/Authors

Wenqing Zhang, SolBridge International School of Business
Chung-Yean Chiang, Georgia Southern UniversityFollow

Document Type

Presentation

Presentation Date

5-2013

Abstract or Description

This paper studies the sourcing choices in a two-echelon supply chain selling a procure-to-stock product to a price-sensitive and social welfare conscious market. The study is expected to show supports upon why a simple low-cost strategy may lose the competitive edge.

Sponsorship/Conference/Institution

Production and Operations Management Society Annual Conference (POMS)

Location

Denver, CO

Recommended Citation

Zhang, Wenqing, Chung-Yean Chiang. 2013. "Low Cost Not Enough Anymore - An Outsourcing Paradox." Department of Logistics & Supply Chain Management Faculty Presentations. Presentation 50.
https://digitalcommons.georgiasouthern.edu/logistics-supply-facpres/50