Using Pop Culture to Engage Students in Media Literacy

Type of Presentation

Individual paper/presentation (20 minute presentation)

Target Audience

Higher Education

Presenter Information

Kimberley Bugg, Robert W. Woodruff Library-Atlanta University CenterFollow

Location

Room 211

Abstract

See presentation description.

Presentation Description

This presentation will demonstrate a library instruction session conducted for a Mass Media Arts class: Public Relations Research. The objective was to educate students about media literacy through use of pop culture references and show them how to do complete scholarly research on pop culture topics. This 50 minute session is designed to prepare the students to write a paper about product placement. Using YouTube, Yahoo videos, Wikipedia, Biography Resource Center, and Business Source Complete, Hoovers Online students obtained the skills necessary to evaluate and consume simultaneously.

Keywords

Information literacy, Pop culture, Media literacy

Publication Type and Release Option

Presentation (Open Access)

Recommended Citation

Bugg, Kimberley, "Using Pop Culture to Engage Students in Media Literacy" (2009). Georgia International Conference on Information Literacy. 36.
https://digitalcommons.georgiasouthern.edu/gaintlit/2009/2009/36